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Renovations continue at Martinez dealership

Posted: December 21, 2011 - 1:07am
Milton Ruben is nearing completion of the remodeling of their Toyota dealership.  Photo by Jim Blaylock
Photo by Jim Blaylock
Milton Ruben is nearing completion of the remodeling of their Toyota dealership.

Twitter @JennaNMartin

The first phase of Milton Ruben Superstore’s renovation project is nearing completion.

The Martinez car dealership on Washington Road embarked on a $5 million project in February to renovate the existing structures on the property and create a modernized look to the dealership.

The Toyota facility was the first building to be overhauled and work might conclude early next year, said Milton Ruben media specialist Kristin Bentley.

“We want to offer our current and future customers a relaxed and pleasant atmosphere with modernized comforts, such as comfortable seating, WiFi connectivity and flat-screen (TVs),” she said.

The showroom will be decorated with earth-tone colors and will feature wood and tile flooring, she said.

Work on the Chevrolet building is also under way.

“Renovations are expected to be completed in late spring and will also include modernized interiors and comfortable waiting areas,” Bentley said.

A remodel of the Chrysler and pre-owned building will follow shortly after, she added.

The dealership has been in operation for more than 30 years.

In February, county commissioners approved a $50,000 economic incentive grant for the project to assist with infrastructure costs. The dealership remains open as construction continues on the surrounding buildings, said Milton Ruben Director of Business Development Jerry Ikner.

“We’re still 100 percent operational and doing well,” he said.

Also part of the project are new service lanes for each facility and a revamping of their service departments, Ikner said.

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